Re: New Facebook application for dance music fans!
[QUOTE=Steve Graham;797525]just my opnion mate, best of luck with this, but as you said, this feedback is valuable.. maybe making this service a separate entity from fb, but use facebook to promote it?[/QUOTE]
Totally, very helpful! I guess I speak from the perspective of a very regular Facebook user. I use it day in and day out. My job as a promoter of dance music events is a big reason for that.
The reason why we chose Facebook as our first project is the same reason why all these companies are jumping into developing iPhone applications... that's where all the active users are. If you're building your first fast-food joint, you're better off building it by an exit off the highway. With smart-PDA phones, Apple has effectively created a whole new mobile platform with the iPhone. Think about what it takes to build a solid userbase for a standalone website (how long did it take for mercuryserver.com to get to where it is?). And if you're an event website, how long it took to get enough users to where promoters want to promote events on your website.
That said, going back to Facebook, where an application can get 5 million installs in one day (Farmville), I know that the biggest issue I always had with events in Facebook is that I get invited to way too many extraneous events on a daily basis that it's extremely difficult to sift through all my invitations to find the right event to go to tonight, tomorrow, this weekend and beyond. I get invited to events on Facebook all the time but I since I can't keep my events organized, I many times end up missing them, unless I have my friend remind me.
So we set out to create an application that could fix that very issue on Facebook and build an intelligent personal events manager.... some way to get all the quality dance music events in my area displayed to me, without the nonsense. Also, if there are quality events in my area that I don't know about because I don't know the promoters, then how about you show me that too... enter EventIQ - [B]the ultimate tool for dance music fans[/B].
Like I mentioned, this Facebook application is just the start... We're working on the stand-alone web portal for EventIQ as well as mobile applications for smart PDA devices. We'll be automatically recommending events to you based on your profile interests, musical preferences, favorite DJ's, venue type, etc. Our goal is to offer the best possible music event recommendations to every user, regardless of location.
[IMG]http://globalfrequencies.com/eiq/101409.png[/IMG]
Here's another reason for "Why Facebook?" Because of their open API model. The Facebook platform is relatively new. This space is a big, wide-open, sparsely colonized expanse of the internet. And there's an enormous amount of data out there, readily available for businesses to repurpose for their own use. Of course there's a bit of a Wild Wild West feeling to it (for now) and you're going to have the bullshit developers in there first trying to get rich quick (no surprise there), but I assure you, Facebook is actively seeking those guys and shutting them down on a daily basis. Those guys give guys like us a bad name, for sure. New rules and regulations are being put up every single day to protect Facebook users from unscrupulous marketers and application developers. Further, for a fee ($375), you can apply to have your application approved by Facebook (FB Verified) so that the public can know that you are honest and forthright about your intentions as a Facebook application developer (our application is in).
There's big money to be made if you're legit and you make killer Facebook applications. Facebook started FBFUND ([url]http://www.facebook.com/fbFund[/url]), "fbFund is a $10M seed fund supporting developers and entrepreneurs on Facebook Platform. We provide funding, mentoring, and marketing."
Think about it... there's only one place where all your friends are, connected, communicating on a truly Web 2.0 platform today. When it comes to social networking, let's face it - Facebook is the superhighway. They have passed over 300 million users worldwide.
here's an old article but a good read about Facebook applications and the Facebook Platform
[url]http://www.pearsonified.com/2007/08/facebook-applications-and-micro-networks.php[/url]